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Hotel Fenway Brand

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A Jazz-Age Hotel for Today

The Fenway in Dunedin, Florida has been many things since it first opened its doors in 1928. But before it was a hotel, school, or home to a Taoist chapter, it was one of the nation’s first radio stations. So for this newly-renovated Jazz Age hotel, we designed a brand that celebrated the energy of the music that played over the airwaves and the the guests that visited nearly 100 years ago.

 
 

ART DIRECTION

DESIGN

 
 

FEATURED IN

 
 
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The wordmark represents both the energy of jazz and the radio waves that first emitted from the rooftop of The Fenway.

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From the event posters to interior design to wedding packages, the brand crescendos to create excitement and decrescendos to evoke sophistication.

 
 
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